Press Release: The Frontier League Announces Exclusive Data Partnership with BaseballCloud and Yakkertech

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Apr 15, 2024

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Phoenix, Arizona (April 12, 2022) - BaseballCloud and Yakkertech, who provide data solutions for hundreds of collegiate programs and multiple professional organizations, today announced that they have entered a multi-year exclusive partnership with the Frontier League, the longest-running active professional independent baseball league in the United States and a Major League Baseball Professional Partner League.

Across both international and domestic markets, BaseballCloud and Yakkertech, who merged in 2021, will have exclusive capture and distribution rights for official Frontier League data collected via Yakkertech’s optical ball tracking system.

The League will distribute and provide data to enhance insights when signing players. Coaching staffs will have the opportunity to create player development systems using BaseballCloud’s premier product suite. “The Frontier League is excited to partner with Yakkertech and BaseballCloud to expand technology in our stadium, and enhance our fan’s experience, while better showcasing our players' skills.”- Brian Lyter, President, Board of Directors for the Frontier League.

As the only fully-optical data capturing solution available in this market, Yakkertech will provide a new level of analytics previously unavailable to the Frontier League organizations. Hundreds of ball flight metrics and real-time data will be collected on every play of the season and distributed to sports betting operators, MLB teams, as well as broadcast feeds and fan engagement initiatives.

Yakkertech and BaseballCloud, in cooperation with the Frontier League, are eager to show how this data can bring value and new and exciting opportunities in other areas of the baseball experience as technology continues to advance.

“For the past six years, we have had a front-row seat to see how in-game data has played a role in player valuation and development. We have also seen how the fan experience has evolved using Hawk-Eye and Statcast at the big league level,” says BaseballCloud CEO Kevin Davidson. “The speed and accuracy of our systems allow us to replicate this experience and build on it with a wide range of new ideas. There is a tremendous opportunity for independent baseball to reach a new generation of players and fans, and we are thrilled to help the Frontier League take full advantage.”

BaseballCloud and Yakkertech will work with the Frontier League to bring live data to fans, starting with metrics on scoreboards and TV broadcasts and growing into in-stadium mobile apps and games. Future projects include broadcasting and instant replay enhancements, umpiring solutions, player biomechanics capture, and virtual reality experiences.

The group will also be partnering with the Frontier League to engage the community in many ways. These projects include creating summer analytics internship positions in each market, and a high school event series that features data capturing at Frontier League stadiums to help local players get scouted and recruited.

About BaseballCloud
BaseballCloud was created in 2017 in response to the growing divide between the quantity of data available and the quality of available tools used to analyze it. BCTeam provides college coaches and players an easy way to make use of ball flight data. The firm's most recent releases of AnalyzR, BallR, and PitchR allow for custom reporting solutions and 3D recreations of game and practice events.

About Yakkertech
Yakkertech is a Phoenix-based sports performance software development company that specializes in end-to-end vision solutions that provide insight into player metrics. We have the goal to foster equal opportunities for athletes and organizations by providing them the trusted tools they need to grow on an even playing field in today’s data-driven world. We define our success by their success, and so a mutually fruitful partnership with them is our top priority.

About Frontier League
The Frontier League is an official Partner League of Major League Baseball and the largest of its kind in professional baseball, featuring 16 teams from the Atlantic Ocean to the Mississippi River and from the Ohio River to the St. Lawrence Seaway. The Frontier League has moved over 1,000 players to MLB Teams in its 29-year history. The 2022 Frontier League season opens on Thursday, May 12. Please visit www.frontierleague.com for more information.

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